During these times when we are required to stay at home, yoga can become our window onto well-being Yoga as a break from work and the daily stress we are subjected to. Yoga as a moment to recharge our batteries and unwind. Yoga as...
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Houndstooth is back!
The fantastic Scottish icon we can't get enough of and which never grows old. A timeless evergreen that immediately makes us feel elegant and impeccable in every situation. Houndstooth, with its classic optical pattern, is ready for...
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Rediscover comfort and practicality with a sports outfit!
A perfect example of versatile sportswear, suited to all feminine requirements October is the month in which we fully return to the rhythms of everyday living and habits that make us feel better. This includes physical exercise:...
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Working in your pyjamas? Why not? Just stick to these key words: elegance and comfort
Without a doubt, one of the small pleasures we have discovered thanks to smart working is the chance to trade in formal outfits, like skirt suits and heel, for informal loungewear. Just think of all those calls we made wearing a...
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The revolution of shaping lingerie
Minimal, comfortable and attentive to the daily needs of women. What was initially the best-kept secret of American stars has since inspired a trend continuously on the rise, enabling companies to grow and generate impressive...
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The Athleisure revolution, a style here to stay
Ubiquitous in the street as well as on the Instagram profiles of celebrities and influencers, athleisure reconciles comfort with a desire for originality and trendiness It is one of the words that is hot on the lips of the fashion...
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Water retention affects both Women and Men
Today we talk about 'water retention': a problem that mainly affects us women, but which can also be a problem for our men!
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Biker shorts are back
The iconic garment of the nineties, an indispensable item for your streetstyle look. Here are a few ideas on how best to wear them. Summer is slow to arrive this year, but the desire to “reconquer” the streets of our cities is...
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Getting back to outdoor physical activity: the most suitable clothing for returning to the city streets
Phase 2 marks the beginning of less restrictive measures and at last we can go back to enjoying the city and reclaim our outdoor spaces, abiding by social distancing measures and using special devices like masks and gloves where...
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Masks and protection: how to choose and use them correctly
Everyone knows that wearing a mask is not just compulsory, it protects us and everyone we meet. Wearing one is a symbol of civil and social responsibility: it is a duty, since every day at 6 pm we are reminded of the strong impact...
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Smart Workout – Glutes home workout
Have you always wanted to burn fat and achieve toned glutes? If the answer is yes, follow my tips for today's training session!
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BeGood: Smart Clothing at Home
Staying comfortable in smart clothes: how to spend all day at home enjoying the well-being of cosmetotextile technology, while maintaining healthy routines The message is clear: we have to stay at home and this situation will last...
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Smart Workout - Fluid free-body training
Need a mental break during these days at home, split between remote working, crafts and children? Then I have the perfect solution for you: a workout that will help you relax your mind and body.
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Smart Workout - Tone your arms
Hey, are you wondering how to spend your free time these days? My advice is to make the most of some of this time at home by training and getting back in shape with me, Jill Cooper!
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Jill Cooper and the BeGood Yoga world
Are you passionate about yoga? I am and today I’m going to tell you about a new BeGood product, specially designed for yoga and for those who, like me, regularly enjoy it.
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Smart Workout - Tone your legs and inner thigh
Have you always wondered how to exercise your inner thigh? Then this workout is for you!