BeGood®
Clothing that takes care of you
BeGood® is more than just a brand. It is a new way of experiencing your body.
BeGood was born from a simple but innovative idea: well-being begins with what you choose to wear every day. For this reason, we create technological clothing that takes care of women every day, in every gesture, in every movement. Our garments are designed by women, for women, with the aim of combining well-being, beauty and functionality in a single wearable experience. We believe that every woman deserves a daily ally that makes her feel good, inside and out. A garment can – and must – be part of this gesture of self-care.
From here our vision is born: Bellessere®, meaning beauty + wellness in perfect balance.
We want to offer clothing that accompanies the body, enhances it, protects it and makes it feel loved. Our goal? To create a community of conscious women who feel inspired, heard and supported. Because true beauty is that which comes from respect for oneself and for the world around us.
Our origins
BeGood® was born in 2010 from the encounter between Swiss cosmetic engineering and Italian textile tradition, within the Abati Group, a holding company with over 50 years of experience in the sector. A unique know-how that allows us to follow the entire production cycle: from raw materials and fabrics to the final garment. The entire production cycle is 100% MADE IN ITALY, created with care, precision, and passion. We value artisanal expertise and teamwork, with respect for people and the territory.
The technology you wear
The textile technologies we have patented work in harmony with your body.
Each BeGood garment is made of Dermofibra® Bio-Infrared, a patented technological yarn that uses body heat to generate Far Infrared Rays (FIR), which can stimulate microcirculation and improve skin quality.
An invisible but effective technology that takes care of the body while you wear it. A real wearable beauty treatment, every day. Dermofibra® variants offer targeted benefits:
- Dermofibra® Cosmetics: nourishes, hydrates and regenerates the skin.
- Dermofibra® Hyaluronic: increases radiance and slows down skin aging.
- Dermofibra® Nutritive Q10: stimulates cellular renewal and strengthens the skin thanks to coenzyme Q10.
Responsible fashion, sustainable vision
We believe that there is no beauty without respect for the planet. BeGood is committed every day to ethical and sustainable fashion, producing high-quality technical yarns, also from recycled sources, and constantly optimizing production and logistical processes to reduce environmental impact. For us, sustainability is not a trend. It is the path we have chosen.
